Oklahoma Lottery to Launch Raffle
Announces Promotional Agreement with Victory Motorcycles
The Oklahoma Lottery will launch its First Anniversary Raffle on November 10 and has teamed up with Victory Motorcycles to give players a chance to win a one-of-a-kind ride.
This limited-time-only game will feature a top prize of $250,000 with only 200,000 $5 tickets being sold. The raffle also includes two second-tier prizes of $50,000 and 300 third-tier prizes of $500. With every ticket purchased, players also will receive a mail-in entry for a chance to win a 2006 Oklahoma Lottery custom-painted Victory Vegas JackpotTM Motorcycle.
“We are very excited about the launch of the raffle; it’s our way of thanking our players for a great first year,” said Beverly Hughes, Director of Sales and Marketing for the Oklahoma Lottery Commission. “We wanted to give them an opportunity to win something unique and Victory more than delivered on that.”
The Oklahoma Lottery worked with Victory Motorcycles to create the Oklahoma Lottery Bike. The 2006 Victory Vegas JackpotTM is custom-painted in the distinctive Oklahoma Lottery green and features the Lottery logo on the gas tank.
The promotion will be supported by a fully-integrated marketing campaign featuring television and radio spots, internet, special event appearances and point of sale materials.
The First Anniversary Raffle drawing will be live at the International Finals Rodeo in Oklahoma City on January 20, 2007. This will be the second drawing held live at the IFR. In 2006, the first Powerball drawing with Oklahoma as a member was held there.
For more information contact Houston Hunt at 405.840.3201 or visit the Oklahoma Lottery’s official website at www.lottery.ok.gov.